MediaCeleb Press Release
Celebrity Daughters will soon Sport
Xpressit Belts and Twistonz®
ST. LOUIS, MO. December 10, 2008 Colorful XpressIt belts for girls and Twistonz® by Xpressit Designs Inc. will be featured as one of the fun products for the celebrity daughters of the biggest stars in Tinsel town. Distributed to celebrity moms, through Distinctive Assets’ “Babes in Toyland” gift bags will be delivered to the homes of celebrity moms and dads like Heidi Klum, Brooke Shields, Debra Messing, Will Ferrell and others this December.
The unique Xpressit belts with grommets all the way around, come in girl-friendly colors including hot pink, lime green, blue, yellow, white and red. They feature unique Twistonz® to customize the belts. Twistonz® are fun discs about the size of a penny with clever sayings, pictures and designs that affix to the belts. Every girl can express her feelings or attitude right on the belt she wears with her jeans. Girls of all ages are catching the fever. It’s cool to express her fashion sense in a way that’s colorful, fun, age-appropriate and stylish.
The brainchild, James Androuais of St. Louis, Missouri gets a kick designing new Twistonz® like “Pokey” the turtle, “Quackers” the duck, letters to spell out her name, a purse or popular saying like “BFF,” “OMG,” “Girly Girl,” “DIVA” and “LOL.” Girls across the country are snapping up the belts and choosing their own Twistonz® at http://www.xpressitdesigns.com which can be altered to reflect her mood every morning when she dresses for school.
Androuais, age 22 says, “I’m amazed. The trend is catching on like wildfire. I got the idea when I saw the popularity of sites like MySpace and Facebook. Girls love sharing their point of view, their thoughts and their feelings. They constantly communicate through their words and fashions. They’re like little fashionistas,” he chuckles. “XpressIt belts are an extension of that and let them have both.”
The “Babes in Toyland” gift bag distribution is in its second year. It was so popular in 2007, Distinctive Assets, a Los Angeles CA firm that provides opportunities for companies with unique products to get their wares into the hands of the most famous moms and dads in Hollywood, decided to repeat their successful performance in 2008. We're on Yahoo!!
- 12/8/2008Xpressit Designs on Yahoo Buzz